RELAÇÕES PÚBLICAS & MARKETING DIGITAIS

Macy's, Inc. (NYSE:M) announced it will open a new Bloomingdale's Outlet store in fall 2015 at 2085 Broadway (on the northwest corner of 72^nd Street) in the heart of Manhattan's Upper West Side. It will be the 14^th Bloomingdale's Outlet store and the first in a major urban center.

With 25,000 square feet on three levels, Bloomingdale's Outlet on Broadway will offer a range of off-price apparel and accessories, including women's ready-to-wear, men's, children's, women's shoes, fashion accessories, jewelry, handbags and intimate apparel - all delivering a compelling combination of fashion, quality and value.

"This is a premier, flagship location for Bloomingdale's Outlet at one of the busiest intersections in Manhattan, and with a major subway located just footsteps away," said Tony Spring, chairman and chief executive officer of Bloomingdale's. "This is a great opportunity to expand the reach of our brand to value-conscious customers as well as better serve the expansive needs of our core west side customers. We look forward to serving this thriving and diverse neighborhood where so many shoppers are already well acquainted with the unique offering of Bloomingdale's.

"We see Bloomingdale's Outlet as a growth vehicle for our company as we continue to refine and roll out stores based on our learnings over the past several years," Spring said.

The Bloomingdale's Outlet concept was first introduced in 2010. Among the current 13 Bloomingdale's Outlet locations are two in the metro New York area - Bergen Town Center in Paramus, NJ, and The Gallery at Westbury Plaza in Westbury, NY.

Macy's, Inc., with corporate offices in Cincinnati and New York, is one of the nation's premier retailers, with fiscal 2014 sales of $28.105 billion. The company operates about 825 stores in 45 states, the District of Columbia, Guam and Puerto Rico under the names of Macy's and Bloomingdale's, as well as the macys.com and bloomingdales.com websites. The company operates 13 Bloomingdale's Outlet stores. Bloomingdale's in Dubai is operated by Al Tayer Group LLC under a license agreement.

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