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19:26Vacheron Constantin presents Arts & Crafts & Design
With over 255 years of uninterrupted history, the fine watchmaking manufacture, Vacheron Constantin, is deeply committed to supporting the world of culture, and art in particular. As a Fiac partner for the first time, Vacheron Constantin will present the « Arts & Crafts & Design. Time according to Alessandro Mendini and his craftsmen» exhibition, from October 23 to 27, 2013.
With the « Arts and Crafts and Design. Time according to Alessandro Mendini and his craftsmen» exhibition, which includes thirteen works, Vacheron Constantin creates a dialogue between the universe of fine watchmaking, the design and the artistic crafts around the theme of Time.
These works, designed by Alessandro Mendini were created by acclaimed Italian craftsmen, using thirteen different materials: the dialogue between the artist, the designer and the master craftsman, between the developer and the interpreter, translates the vitality of an economic, productive and cultural system. Its heritage is still present today. The cultural ambition of the exhibition is to highlight the fundamental role, played by artistic crafts in our society, including them in a permanently evolving dialogue with contemporary creation. Each piece carries the signature of Alessandro Mendini and the craftsman who designed it.
Within the framework of its cultural patronage policy, Vacheron Constantin has committed to transforming this project into a travelling exhibition, present in contemporary art and design reference locations and events. At the end of these exhibitions, the artworks will be sold in favor of a project or an organization supporting artistic crafts. « Arts and Crafts and Design. Time according to Alessandro Mendini and his craftsmen» has already been showed at the Ecole d’Art et de Design de Lausanne (ECAL) and the Superstudio in Milan, during the Artistic Crafts European days 2013 edition and the Salone Internationale Del Mobile.
With a desire to be open to the world and support creativity, the Manufacture is happy to present the exhibition in the prestigious context of the Fiac, international window on contemporary art.
by Vacheron Constantin
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