Fashion's Collective is expanding into China, a tremendously significant
market for our industry. This expansion is headed by Cece Liu, now
based in Shanghai and who many of you may know from her days managing
global digital marketing at kate spade.
In this June's events we'll provide a detailed analysis and strategic
recommendations for how brands and businesses can capture the Chinese
consumer at home and abroad in meaningful ways. Sessions will be taught
in both Shanghai and NYC, so it's a great opportunity in internal
alignment for companies with international teams and partners.
Going forward, this means dedicated and in-depth coverage on the Chinese
market, with regular sessions in Shanghai in addition to NYC.
Space at both events is extremely limited, so please secure your place
in advance if you plan on attending. More info will be released in the
coming days.
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