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18:55The good news for this Mifur
The 18th Mifur, the International Fur and Leather Exhibition, opens on 3 March 2013 in pavilions 14 and 18 of the Milano Rho Trade Fair Complex.
More than 200 exhibitors in all will be taking part, with a good balance of Italian and foreign companies, and there will be 14 specialist press stands and four themed areas: B.box, Crossover, Glam Av. and K.Point.
The world of leather garments, technical fabrics with borders and quilted jackets: fur is reinvented and mixed with other materials, for young and sophisticated prêt-à-porter.
The utmost attention to quality, meticulous details and respect for tradition: these are the secrets of the greatest fur makers and their new collections.
The companies registered with the Italian Chamber of Fashion, the research, the new styles, and the mood for Autumn/Winter 2013/2014.
The heart of the exhibition, where it all begins: hides, accessories, buttons, patterns, machinery and tanning processing techniques.
International buyers are expected over the four days of the Exhibition, especially those from Russia – the sector’s main buyers – and those from the whole former Soviet Union area. And a lot of attention will be focused on European buyers, too, who showed strong signs of recovery at the last Mifur.
At the end of the first day of the exhibition, the Autumn/Winter 2013/2014 collections will be on display at Italian Fur Fashion Night, the fashion show for Italian brands: a grand event to celebrate the 65 year anniversary of the Italian Fur Association and a tribute to the Italian fur brands that are famous around the world.
Appearing on the catwalk will be Gianfranco Ferrè Furs; Byte Giuliana Teso; De Carlis; Fabio Gavazzi; Malamatì Marconi; Manoel Cova By Jun; Maurizio Braschi; Pajaro; and Rindi.
8.30 p.m. on 3 March, via Melegari 3, Milan.
Mifur has always been attentive to and proactive with the world of young people, and as in previous years it will host the final of REMIX, the international competition for up-and-coming young designers organised by the IFTF – International Fur Trade Federation – in collaboration with Mifur, which will see young designers from all around the world competing. This grand event in Milan will involve the young designers’ creations appearing on the catwalk, followed by the announcement of the winners.
8.30 p.m. on 4 March, via Melegari 3, Milan.
"Mifur’s results this year are important, as it opened in a very difficult international scenario: the fact it held up compared to last year is significant for us as a trade fair, but especially for our exhibitors.
In actual fact, if we take into consideration the fact that the exhibition lasted one day less than in 2012, we could say that there was a slight increase, but we really do believe that this balance of visitors is very valuable.
As always Mifur has highlighted the best of the world of fur and leather, it has celebrated the quality and the uniqueness of Italian-made goods with an extraordinary catwalk – the Associazione Italiana Pellicceria catwalk show on the evening of 3 March in Milan– and it has brought new international talents to the fore by collaborating on the special Remix competition, proving once again that it is the only truly international exhibition in the whole sector.
We look forward eagerly to next year’s exhibition, which will once again take place at Rho in Milan”. Norberto Albertalli, Mifur President.
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