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11:16SALON INTERNATIONAL DE LA HAUTE HORLOGERIE 2015 @SIHH
|The SIHH returns for its 25th edition, January 19th to 23rd 2015. This anniversary is a tribute to the continued success of what began as something of a bold move, as well as a celebration of the exhibiting Maisons which have done justice to the watchmaker's art throughout these years.|
Five exhibitors, five days and 4,500 square metres paved the way for the Salon International de la Haute Horlogerie (SIHH) in 1991, a bold venture which brought together a handful of prestigious Maisons whose values were those of Fine Watchmaking.
Over the years, the SIHH has put Geneva firmly at the centre of the world watchmaking map, and confirmed a certain idea of what time measurement should be. An idea that will have every opportunity to express itself during this 25th anniversary edition. "From what were indeed modest beginnings, the SIHH quickly grew," recalls Fabienne Lupo, managing director of the SIHH. "Some Maisons have left while others have joined as groups have formed within the sector. Now firmly es
tablished in the halls at Palexpo each January, the SIHH is undoubtedly a highlight of the horological calendar."
With 16 exhibitors sharing close to 40,000 square metres, the SIHH 2015 will once again prove what a keynote event it is, and set the tone for the twelve months to come. Open exclusively to retailers and media representatives, the SIHH has become a unique showcase for the year's new launches and a prelude to the trends taking shape. "The fine watchmaking we have defended for the past twenty-five years expresses its creativity through technical and aesthetic innovation," says Fabienne Lupo. "The exhibiting Maisons defend a tradition that draws on breakthroughs in new technologies and efforts undertaken in favour of the métiers d’art." At the confluence of these different forms of expertise, the
SIHH has imposed a style and an atmosphere that have never been equalled.
With each new edition, the SIHH has magnificently fulfilled its mission to present the very best fine watchmaking can offer, meaning its timepieces, in a welcoming and prestigious environment. After twenty-five years, the SIHH 2015 will again be a source of wonderment. A strength that stands it in good stead for another twenty-five years to come!
The SIHH 2015 is organised by the Fondation de la Haute Horlogerie for the SIHH
A. Lange & Söhne
Baume & Mercier
Ralph Lauren Watch & Jewelry
Van Cleef & Arpels
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