#relacoespublicas #rp #rpmoda #pr #publicrelations » 2013 » Abril » 18 » Rolls-Royce of the Silver Ghost as the ‘Best Car in the World’
13:27
Rolls-Royce of the Silver Ghost as the ‘Best Car in the World’
A century ago this June, four Rolls-Royce Silver Ghosts embarked on the Austrian Alpine Trials, the most arduous test of automotive endurance of the time.  
In performing without fault over 1820 grueling miles of near impassable mountain terrain, the Rolls-Royce Works Team and privateer entrant James Radley helped cement the marque’s reputation for peerless reliability and mechanical excellence, a reputation the company proudly retains today. The Silver Ghosts’ performance establishing Rolls-Royce as maker of the ‘Best Car in the World’.
 
At Auto China 2013, the Bespoke department at the Home of Rolls-Royce in Goodwood, England celebrates these endeavours with the launch of the Alpine Trial Centenary Collection.
 
The first time a Bespoke model has taken inspiration from a heritage Rolls-Royce, this limited edition of Rolls-Royce Ghosts features exquisitely crafted design cues that pay tribute to the 1913 Alpine Trials cars. The exterior paint hue, for example takes close inspiration from Radley’s Silver Ghost, a car that will participate in this year’s reenactment of the 1913 Alpine Trial, as part of the Rolls-Royce Motor Cars Works Team.
 
The Radley car’s distinct black grille and wheels are also replicated across the collection – the first time a painted grille has adorned a contemporary Rolls-Royce motor car.
 
The cabin plays host to Bespoke details that elegantly tell the story of the Alpine Trial. The clock displays the stages of the rally and timings, whilst inlays to rear picnic tables and the front fascia express the topography and distances of the Alpine route. Each element is meticulously hand-crafted and researched to ensure accuracy, epitomising hallmark Rolls-Royce attention to detail.
 
A hand-painted coachline referencing the four Rolls-Royces that took part in the rally and headlining, colour-matched to the hood of Radley’s car, completes a beautiful homage.

Rolls-Royce and automotive history – the establishment of the Silver Ghost as the ‘Best Car in the World’
by Rolls-Royce

Categoria: Global News | Visualizações: 509 | Adicionado por : netoangel | Tags: establishment, Silver Ghost, luxury, automotive history, Rolls-Royce, ‘Best Car in the World’, china | Ranking: 5.0/1
Total de comentários: 0
ComForm">
avatar
tweet wall for events

Relações Públicas Internacionais em Moda e Marketing de Guerrilha

https://mts0.google.com/vt/data=dNIm6hApM8tCvyLTqINlPVCpSbU-sd8deZHrlf-oLjKXL-nOhDAOwlOQj7e4Syd7GeJdOW6ZhDVVrZ_Du9OEqs84cPRRXw2TmL_luQc


Neto Angel - Relações Públicas I Digital Fashion Specialist 
tel: +55(11) 98459.5896 São Paulo - Capital
//angelnews.at.ua/relacoes_publicas_digitais.pdf
SEO-PING
Agência Digital de Relações Públicas & Marketing Digitais by Angel News