#relacoespublicas #rp #rpmoda #pr #publicrelations » 2013 » Março » 26 » Rolls-Royce Motor Cars premieres the first Art Deco Collection Ghost
16:22Rolls-Royce Motor Cars premieres the first Art Deco Collection Ghost
Rolls-Royce Motor Cars premieres the first Art Deco Collection Ghost to be commissioned for Thailand at the 34th Bangkok International Motor Show. This beautiful Collection Car offers highly Bespoke features and detailing, and is one of only 35 Limited Edition Art Deco Collection Cars in the world.
Three other Rolls-Royce motor cars in the brand’s iconic range are being displayed by Rolls-Royce Motor Cars Bangkok (Millionaire Auto), the authorised dealer: Phantom, Phantom Extended Wheelbase and Ghost Extended Wheelbase. Following the opening of Thailand’s first Rolls-Royce showroom at Rama 3, a brand new luxury boutique at Siam Paragon Mall will open this year to allow customers to access a brand ‘touch point’.
The Art Deco Collection Car takes inspiration from one of the defining movements of the 20th century – in homage to the 1925 Paris Exhibition or Exposition Internationale des Arts Décoratifs et Industriels Modernes that gave the movement its name. Art Deco was a style that employed futuristic crystallised motifs referencing Greek classicism and Egyptian relics mixed with the dynamic of the age of the machine and streamlined automotive liberation. Its influence has extended to disciplines such as architecture, automotive design, marketing, ceramics and furniture making.
Art Deco’s presence in Thailand is all around us – Bangkok, in particular, holds host to the design movement’s charms with several notable buildings, such as Bangkok’s Democracy Monument and Chalerm Krung Cinema.
About Rolls-Royce Motor Cars
Rolls-Royce Motor Cars is the world’s leading producer of Bespoke, super-luxury motorcars.
All cars are hand-built by master crafts people at the Home of Rolls-Royce in Goodwood, England.
It takes 60 pairs of hands between one and six months to build a Rolls-Royce motor car, in a tireless pursuit of quality echoing the famous words of company founder, Sir Henry Royce: "Strive for perfection in everything you do. Take the best that exists and make it better. When it does not exist design it.”
Despite a number of economic challenges worldwide in 2012, Rolls-Royce Motor Cars revealed record sales results for 2012. 3,575 cars were sold globally during the year, which represents the third consecutive record and the best sales result in the marque’s 108-year history.
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