#relacoespublicas #rp #rpmoda #pr #publicrelations » 2013 Maio 1 » Rolls-Royce debut in Harrods Window
01:27 Rolls-Royce debut in Harrods Window | |
29
April 2013 in the Goodwood marks the UK debut of Rolls-Royce Motor Cars’ latest
model, Wraith. The most powerful and dynamic Rolls-Royce in history will be showcased
in the window display of luxury department store Harrods in Knightsbridge,
London for one week. At launch in
Geneva this March, Torsten Müller-Ötvös, CEO Rolls-Royce Motor Cars, remarked
that "Wraith promises the sense of adventure and speed that drove our founding
forefather. But of course, Wraith’s starting point is luxury, refinement and
quality, traits that remain as important to Rolls-Royce customers today as they
were more than a century ago.” It
is these traits of luxury,
refinement and quality that made Harrods the natural choice for Wraith’s UK
debut. Renowned globally as purveyors of the world’s finest goods, both Harrods
and Rolls-Royce have exceeded client expectations for over a century. The Wraith on display features Midnight Sapphire
paintwork with an upper two-tone in Cassiopeia Silver, accentuating Wraith’s
purposeful fastback profile. The interior is finished with an Arctic White and Navy
Blue leather scheme, with intertwined RRs embroidered in the headrests in Navy and,
unique for this model, the striking new Canadel Panelling in Santos Palisander.
Completing this spectacular interior is a starlight headliner, casting a glow
from hundreds of individual ‘stars’ in the roof lining at the press of a
button. Wraith will be in the window of Harrods department
store all week, until Saturday 4 May. by Rolls-Royce | |
|
| |
| Total de comentários: 0 | |
