#relacoespublicas #rp #rpmoda #pr #publicrelations » 2014 Maio 28 » Maurice Renoma in A + A = 3
15:23 Maurice Renoma in A + A = 3 | |
 This exhibition traces an unusual career : that of Maurice Renoma .Fashion figure , he was one of the first to innovate in this area. Today looming at his many other talents , especially a passion for photography and image in general. His photography takes flight in the early ninety years , is multifaceted : the practice of black and white, through which already evident taste for experimentation gives way to multiple inventions in terms visual that will be served by digital technology . If it begins with photographing some of his creations in the field of fashion , he escaped in gradually to give free rein to its various inspirations , operating over his meetings and travels . A freedom which can be explained by self-training and an increase in margin currents that dominate the world of art . The exhibition " A + A = 3 " reveals an eclectic creativity, unclassifiable and insatiable personality as constantly seeking renewals. This is the first major retrospective of the photographic work of Maurice Renoma in France , following the publication of a monograph published by La Martinière. The curators of the exhibition was entrusted to Gabriel Bauret . Son of a tailor, Maurice Renoma grew up with his brother Michael in the family apartment that also serves as garment factory , close to the Carreau du Temple in the 3rd arrondissement of Paris. Teenager in a post-war context , the young Maurice launches into creations that evoke admiration of his peers as well as the disapproval of adults, rigid morals. James Dean phenomenon forces with The Rebel Without a Cause , he begins to make a suede jacket . Then he made a duffle coat , hitherto typically English, loden , new technique at the time, with this first success, Maurice Renoma sign its first orders . © Olivier Henry / Visionairs in Art Avant- garde : In 1963, the opening of the legendary boutique on rue de la Pompe in the sixteenth arrondissement of Paris . Considering fashion as an art form , Maurice Renoma expresses its original and bold vision. Unpublished materials, bright colors and sculptural cuts , all the ingredients are there for the family sewing house stands out . The style became famous Renoma : fitted jacket with wide lapels , deep slits with straight shoulders associated with straight cut pants , low waist . Maurice Renoma hustles standard fashion with blazers military cloth, its curved green velvet suits , garnet, purple ... He turns the garment by cutting into the upholstery. Paris gilded youth and show business make their temple of fashion. It crosses between other Brigitte Bardot , Catherine Deneuve, Eric Clapton, Bob Dylan , Elton John, Serge Gainsbourg, John Lennon, Mike Tyson, Pele , the Mitterrand family, Valéry Giscard d' Estaing, Yves Saint- Laurent , Alain Delon , Jacques Dutronc, Françoise Hardy, Jean- Paul Belmondo, Andy Warhol, Keith Richards, Jim Morrison, ... photography In the early 1990s, Maurice Renoma developed a passion for another means of expression image . It becomes the core of his work, and marks the beginning of a new story. The title of his first book of photographs " Renoma ... maurice: modographe " says what he owes to the mode in the immediacy of his vision : the same attention to detail and composition , whereby his clothing creations been successful . The human body is the center of this first period, marked by a special interest in the characters - sometimes out of context and resituated in an almost cinematic context - and impregnated images sensuality , exploring the details of clothing on the body , capturing the charm of a lost look or intimate ritual. It is life itself, the surprising normality experiences that becomes the main subject pictures of Maurice Renoma . His camera becomes his companion every day, accompanying each of his travels around the world. Renoma search the street life , recognizing and seizing his energy through its inhabitants, human and animal , attitudes, dress codes. It is poetry everywhere: Tokyo urban jungle or Normandy, he photographed the beauty of the moment in a true declaration of love in the present. Design Maurice Renoma photography leads to a new stage of his creative journey . It highlights the trend in the heart of the aesthetic Renoma : a willingness to think outside the box and explore new opportunities, daring mix concepts and materials to design unusual and truly original creations. As the photograph which naturally emerged from an already sharpened creative vision in the field of fashion, passion for Maurice Renoma image led to another challenge : the creation of its furniture line . by #© Maurice Renoma | |
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