#relacoespublicas #rp #rpmoda #pr #publicrelations » 2013 Julho 25 » JAQUET DROZ HONORS THE MAGIC OF BIRDS
20:32 JAQUET DROZ HONORS THE MAGIC OF BIRDS | |
In an
expert blend of mastered skill by the Jaquet Droz craftsmen, the Petite Heure
Minute Relief Seasons offers a new aesthetically-pleasing performance while
reinventing tradition. The
magnificence of birds, and especially the blue songbirds of his native Swiss
Jura, has always captivated Pierre Jaquet-Droz. From the beginning, the
watchmaker from La Chaux-de-Fonds has paid tribute to the fascinating and
graceful crystalline song of these creatures using the most advanced techniques
of the age to render the beauty of the plumage, the density of the colors, and
the mysterious depth of their gaze. For over
3 centuries, artistic crafts have been central to Jaquet Droz’s creative magic.
Far from being merely ornamental, they personify the very spirit of the
brand. More faithful than ever to this
artistic world, the craftsmen of the Jaquet Droz Ateliers d’Art
have once more surpassed themselves to create the Petite Heure Minute Relief
Seasons, a timepiece that celebrates the enchantment of birds. Delicately
positioned on either side of the dial, two blue songbirds spread their wings.
Are they about to land? Or take to the air? All the
mystery of this scene resides in meticulously ordered craftsmanship: a dial is
fashioned in hand-engraved mother-of-pearl, the birds are sculpted and engraved
in gold before being applied to the dial and finally, the birds and the dial
are painted– a miniature trompe-l’œil which comes to life in the hands of the
brand’s craftsmen. From the curve of the wings to the size of the bodies, from
the swell of the throat to the subtle association of the yellow and blue
feathers, nothing has been omitted to make this truly three-dimensional
masterpiece, saluting the beauty of nature and the freedom of these fascinating
birds. The domed sapphire glass reinforces the optical illusion of the scene.
When worn, it’s as if the whole of Nature is about to come to life, a reminder
that the finest expression of life can be read in the passing of time. A fusion
of the most talented craftsmanship on a background of mother-of-pearl and gold,
the model comes in two versions: one version for fall in red gold enhanced by
warm colors and a winter version in diamond-set white gold dominated by colder
tones, each available in a limited edition of 88. And for the brand’s admirers,
spring and summer will not be far behind to wrap up this magnificent opus.
 by JAQUET DROZ | |
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