#relacoespublicas #rp #rpmoda #pr #publicrelations » 2014 » Novembro » 25 » First #HYT Boutique In S.E. Asia
14:48First #HYT Boutique In S.E. Asia
| HYT has opened its first eponymous boutique located in Starhill Gallery, Kuala Lumpur’s exclusive shopping complex.|
The Hydro Mechanical Horologists debuted their store during the annual Journey Through Time VIII exhibition that unites the world’s most select collection of fine watches and jewellery for 8 days of mastery, innovation and technical prowess. A 250 people strong party with VIP guests and local and foreign dignitaries accompanied the boutique launch.
Launched in 2012 The Hydro Mechanical Horologists revolutionised the market with the use of game changing fluid technology that unites mechanics and liquid within a wristwatch.
The use of hydro mechanics was a first ever in the watch industry and HYT was the winner of the 2012 Geneva Watchmaking Grand Prize, Best innovative Watch Concept (Grand Prix d’Horlogerie de Genève).
2 years on and HYT has more than 50 points of sale worldwide. The last 6 weeks have been particularly productive for HYT as they opened HYT Asia in Singapore, the brand’s first (non-retail) subsidiary to cater to the pressing demand coming from collectors in the region. This was followed by the launch of a commercial partnership with retail giant Time International for an exclusive distribution of its time pieces in Indonesia.
Collectors and HYT Friends can visit the HYT Boutique at the Adorn Floor, Starhill Gallery, 181 Jalan Bukit Bintang, 55100 Kuala Lumpur from 24 November 2014 onwards.
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