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Cynthia Round Named Metropolitan Museum’s
| 06/05/13, 00:54 | |
Thomas
P. Campbell, Director and CEO of The Metropolitan Museum of Art,
announced today the appointment of Cynthia Round to the newly created
position of Senior Vice President, Marketing and External Relations.
Ms. Round will join the Museum on June 3. "We are delighted to
welcome Cynthia Round as the Museum’s new chief of marketing and brand
strategy,” commented Mr. Campbell. "In a period when the Met is ever
broadening its global reach, widening its constituent base, and securing
a steadily growing base of support on its website, this highly regarded
and inventive professional is the perfect choice to further enhance the
Met image and continue building its international brand. All of us
look forward to welcoming her to the executive team and working closely
with her on the challenges and opportunities ahead.” At the Museum, Cynthia Round will oversee
marketing, market research, tourism, and internal communications. Also
reporting to her will be communications and advertising, which will
remain under the direction of Elyse Topalian, Vice President for
Communications. Effective June 3, Harold Holzer will assume the
new role of Senior Vice President for Public Affairs, in which he will
continue to oversee government affairs, audience development, and
visitor services. He will remain the chief spokesperson for the Museum
on strategic issues. Ms. Round lives in Manhattan with her husband and daughter. by The Metropolitan Museum of Art | |
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