#relacoespublicas #rp #rpmoda #pr #publicrelations » 2013 » Junho » 5 » Macy's Celebrates Pride + Joy with the LGBTQ Community
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Macy's Celebrates Pride + Joy with the LGBTQ Community

This June, Macy’s (NYSE:M) celebrates Family + Friends, Love + Life, Equality + Respect, Pride + Joy with millions in commemoration of National LGBTQ Pride Month. Highlighting Macy’s long-standing commitment to diversity, inclusion and respect, the company and its employees join in a parade of pride across the nation with special sponsorships and participation in 23 Pride parades, in-store events nationwide and special merchandise that helps support the fight for LGBTQ equality.

Macy’s Pride + Joy celebration features a multitude of in-store events, special merchandise that supports the fight for equality, commemorative advertising and window displays, gift registry booths for couples in select cities, celebrity appearances, as well as sponsorship and employee participation in Pride parades across the country.

Via partnerships with national and local organizations such as The Trevor Project, Human Rights Campaign (HRC), Hetrick-Martin Institute (HMI) and the New York City Anti-Violence Project (AVP); Macy’s support of the LGBTQ community goes beyond celebrations and extends to assistance provided through groups that help better the lives of all LGBTQ Americans.

For Macy’s employees, the highlight of Pride celebrations is participation in parades in 23 markets nationwide. Macy’s participants helped kick-off Pride celebrations earlier this year in Phoenix, AZ; Miami and Melbourne, FL; Birmingham, AL; and Kansas City, MO. Throughout the months of June, July, August and October, Macy’s Pride will be in full effect during 18 more parades in the following cities: Los Angeles, CA; Boston, MA; Pittsburgh, PA; Columbus, OH; Houston, TX; Minneapolis, MN; Cincinnati, OH; New York, NY; San Francisco, CA: Seattle, WA; St. Petersburg, FL; Chicago, IL; St. Louis, MO; Lexington, KY; San Diego, CA; Columbia, MO; Orlando, FL; and Atlanta, GA. At many of these parades employees will fly a Macy’s red star balloon and will distribute special Pride + Joy items to the crowds.

For more information on Macy’s Pride + Joy campaign, please visit macys.com/celebrate.

 Macy’s marks National Pride Month celebrations with nationwide initiatives including sponsorship and participation in 23 Pride parades

by Macy´s

Categoria: Global News | Visualizações: 570 | Adicionado por : netoangel | Tags: Macy’s, Marks, initiatives, National, celebrations, Macy's Celebrates Pride + Joy with , gay, Pride, participation, nationwide | Ranking: 5.0/1
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